Van leeuwen ice cream4/15/2023 “The Van Leeuwen team couldn’t be more excited to give Walmart shoppers the opportunity to try out what are sure to be the next internet-breaking ice cream flavors of the summer, including our latest collaboration with Grey Poupon.” “Walmart is a great partner and we are thrilled they have welcomed us back to launch five summer-themed flavors nationwide,” said Ben Van Leeuwen, Co-Founder, and CEO of Van Leeuwen Ice Cream. The five new flavors are available today in 3,500 Walmart locations for a 10-week rotation in all 50 states. In this rotation, Van Leeuwen is excited to partner with Grey Poupon for the mustard brand's first foray into the ice cream category. Van Leeuwen’s exclusive pints will refresh the previous seven flavors in rotation announced this spring including fan-favorite flavors Kraft Macaroni & Cheese, Pizza, and Hot Honey. The exclusive launch includes brand new flavors including Grey Poupon with Salted Pretzels, Campfire S’mores, Summer Peach Crisp, Honey Cornbread with Strawberry Jam, and Espresso Fior di Latte Chip. Van Leeuwen Ice Cream, the nationally adored brand known for making decadent and delicious dairy and vegan ice cream with high-quality, simple ingredients, has announced the launch of five new refreshed flavors to be sold exclusively at Walmart locations nationwide. The Exclusive Launch Includes New Collaboration With Grey Poupon, The Mustard Brand’s First Foray Into Ice Cream Van Leeuwen Refreshes Its Exclusive Offering With The Launch Of Five New Flavors
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